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OUR MISSION & VISION

Scalable Solutions for a Scale Problem

As climate change is a scale problem, we need scalable and enticing solutions. The Food with Benefits Alliance (FwB) is a national alliance that is curating success stories and tools with institutions who are leading the way to Planetary Health Menus (PHM) and Canada’s Food Guide (CFG). 

More public institutions are getting inspired and feeling supported to prioritize PHM; this rising energy comes from creative and critical collaboration among change agents in government, health, environment, and education, business, and leading non-governmental organizations. We invite more visionaries to engage and co-lead with the PHM. 

FwB provides the support, the science, and the solutions to scale up PHM and CFG in public institutions across Canada. Canada could become known as a leader in shifting public food procurement and food environments for greater benefit. 

By scaling up these proven solutions and protecting human, animal, and planetary health, we could achieve tipping points to help reverse our health and climate crises. No other strategies generate more co-benefits than providing delicious foods that are nourishing and sustainable. 

Food choices are our love letter to the future.

green plant

OUR VISION

By 2035, Planetary Health Menus will be prioritized and normalized in 300+ public institutions in Canada. 

Future generations should have the right to biodiversity, environmental stability, and eco-system integrity. Governments and leaders can benefit from more guidance, science, and courage to take responsible action. Leaders, researchers, educators, have public duties to educate on the importance of guarding the global commons. By working in collaboration with these solution streams, we are making the delicious shifts needed in these times